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Guilford Child Development Celebrates 40 Years

Guilford Child Development (GCD) was founded in 1967 as United Day Care Services, a collaborative community effort to support quality affordable and accessible child care. Since then, our agency has expanded its services to meet community needs with a mission “to help young children and families reach their full potential”.

Thank you to Fairway Outdoor Advertising of the Triad.  As part of Guilford Child Development’s 40th anniversary two billboard designs were created and ran throughout Guilford County from October 15 through January 15.  The campaign consisted of two boards: one promoting our childcare search engine at www.guilfordchilddev.org/search and another, promoting our mission of “Empowering Children and Families.”  

The goal of our campaign was to increase awareness with, and access to, everyone in need of our services; and to increase awareness with the general public, especially those who might help GCD add new services and expand existing services through contributions, advocacy, etc. The billboards rotated at several locations across the county.  Each location changed every four weeks giving us greater exposure in the community.

We could not have produced these billboards without the help of many supporters including our board members, The Sales Factory branding agency which donated the creative design, and Fairway Outdoor Advertising of the Triad which produced the boards and donated the billboard space as part of its community support of non-profit organizations.  These donations truly help us “Empower Children and Families” throughout our coverage area.

Our staff of over 300 work to accomplish this through four distinct yet supportive program areas: Head Start and Early Head Start, a federally funded holistic child development program for children age 0 – 5 and their families; Regional Child Care Resource and Referral Program, the lead agency in a three county region providing child care information, childcare scholarships for working families, and training and technical assistance for providers; Nurse-Family Partnership Program, an intensive nurse-home visitation program for young first time mothers that is the only one of its kind in North Carolina; and Catering for Kids, a food services catering program for GCD centers and other child care centers in the Triad.

We operate the only Nurse Family Partnership (NFP) program in the state and the Program Officer at the National NFP Office has called our program one of the best in the country. This program is considered an exemplary prevention program by the Office of Juvenile Justice and Delinquency Prevention.

GCD's RCCR&R program was named the lead agency in a three county regional network that includes Guilford, Randolph, and Rockingham counties and as such, is responsible for the fiscal and programmatic accountability of all programs.


GCD is passionate about the well being of young children in poverty and the empowerment of their parents to help both achieve their full potential.